Who We Are

We are watch enthusiasts with a passion for caring for watch straps. The Watch Tree was born one day while designer and founder Bobby Muñoz was inserting a shoe tree into his favorite pair of leather boots. In that moment it dawned on him that watches did not have such an insert. Just like leather shoes, leather watch straps also need care to prevent cracking and fading. These cedar inserts are aromatic and wick out moisture such as from perspiration, which not only provides you with a fresh-smelling band, but also adds longevity to its life. If you care about your leather, rubber and nato bands, try our innovative watch storage product. Your watch straps will thank you!

Cheers,

The Watch Trees Team